The tools allow creators to earn commissions on new products available at checkout
Instagram is adding new tools and features to help creators take advantage of the platform.
Facebook’s photo-sharing platform features a new tool that allows creators to earn commissions for new products available at the checkout, as well as new shopping features. It also adds new ways for creators to earn badges and stars.
Selected breeders can now use the products of the brands they work with, branding, or use the stores if they have their own range.
“We want to give more creators access to our shopping tools and reward them for the purchases they make,” he said in a blog.
Native partner tool
In the coming months, the platform will begin testing a local partner tool that will allow creators to discover new products available at the checkout, share them with their followers and earn commissions on purchases they make. All this happens on the Instagram app.
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Affiliate will test a small group of American manufacturers and companies, including Benefit, Kopari, MAC, Pat McGrath Labs, and Sephora, and will expand to more partners in the future.
For creators looking to sell their products, it’s easier to add an existing store or open a new store on their Instagram profile.
On the platform, creators can now link a store to their personal profile and a business profile.
Instagram also allows users to earn certain milestones with badges and stars.
“We are introducing ways for content creators to earn extra money by reaching certain milestones with badges and stars,” he said.
Starting this week, Instagram creators will be able to pay extra when they reach certain milestones using badges on Live, such as going live with another account.
Facebook also launched Stars Challenges.
“Program creators can receive payments from Facebook in the form of free stars when they reach certain milestones, such as broadcasting a certain number of hours or earning a certain number of stars over a certain period of time,” he said.